Promote

Chester BID’s promoting initiatives are aimed at driving footfall, increasing dwell time, and encouraging consumer spend.

Chester Gift Card

Since launching in 2021 the Chester Gift Card has locked in over £130,000 into Chester BID member businesses. Businesses included in this scheme range from much-loved brands to local independents.

Close-up of a hand holding a Chester gift card paying in a store.

Seasonal Experiences

Throughout the year, Chester BID funds and supports various experiences that drive footfall and increase dwell time. From Roarsome Chester through to Santa's Enchanted Grotto. 

Digital Campaigns

To amplify the Chester BID area to a wider audience and enhance the visibility of the businesses within, we aim to create eye-catching content that align with key consumer dates and our seasonal experiences.

Two photographers outside a restaurant taking photographs of a boy with hot chocolate and a reindeer.

Latest News

Studiocanal Paddington Visits Chester
BID Promote

Studiocanal Unveils Bear-y Special Statue in Chester
Chester Gift Card
BID Promote

Chester Gift Card Pumps £150K Into Local Economy
We were asked to be involved in the Chester BID promotional video for the Christmas 2023 campaign.
It was extremely well organised and professionally done on the day. The video was a great way to showcase Chester at Christmas and we were delighted be involved.
Eileen, Marketing Manager at The Coach House

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